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Marketing Resource Management
MRM Heroes gives insight in how companies can benefit from Marketing Resource Management. In a niche market where early adaptors lead the way, we need ‘heroes’ to pave the way for acceleration. They lead by example.
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ROI calculator improved
We've improved our ROI calculator with the help of input from leading companies. Check out how you can save on marketing operations. Learn more

Case study KLM

In order to enhance the quality and accessibility of the local marcom materials, KLM sought an asset management and templating system.

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Case study Heineken

Heineken had a need for a system to support communications to the countries in which it is active.

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Case study Starbucks

Starbucks sought a platform for streamlining the purchasing process.

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What you should know about MRM Heroes

MRM Heroes gives insight in how companies can benefit from marketing automation. In a niche market where early adaptors lead the way we need ‘heroes’ to pave the way for acceleration. They lead by example.

Questions:
Why is it that MRM is not high on the agenda of the Executive Board? Why do some companies hugely benefit from MRM and some don't...

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Marketing Resource Management

ROI calculator improved

Case study KLM

Case study Heineken

Case study Starbucks

What you should know about MRM Heroes